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Old 08-01-2012, 02:30 PM   #1
kennyc
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The "real" Amazon Strategy
And it's not about becoming a monopoly in the ebook market.

Quote:
Analysis: Amazon spreads its digital content on multiple gadgets
Ads by Google

Alistair Barr Reuters

12:19 p.m. CDT, August 1, 2012

(Reuters) - Amazon.com Inc is trying to get its digital music and video on as many gadgets as possible as the world's largest Internet retailer replicates a strategy that paid off for its Kindle e-book business.

The theory is that if customers can play and watch Amazon music and video on all their existing devices, they are more likely to purchase the content from Amazon rather than competitors like Apple Inc's iTunes and Netflix.

The latest example of this emerged on Wednesday, when the company unveiled a new iPad app that lets customers stream and download Amazon videos on Apple dominant tablet computer.

Earlier this week, Amazon updated its Cloud Player digital music app and said it would soon be available on Roku Internet TV boxes and the Sonos home music streaming system. The app is already on Apple's iPhone and iPod Touch, Web browsers, smart phones and tablets running Google's Android and phones running Microsoft's Windows operating system.

Developers and analysts say Amazon is likely working on new mobile devices of its own. However, the company is also focused on getting its digital media apps installed on the massive base of gadgets that companies including Apple, Google and Samsung have already designed and sold.
...
http://www.chicagotribune.com/busine...,7614738.story
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Old 08-01-2012, 02:47 PM   #2
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That would great to be able to play my music through my TV. Although the sound on Roku is pretty loud even with the TV all the way down to one.
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Old 08-01-2012, 04:06 PM   #3
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Typical Amazon...
Quote:
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
While companies like Apple endeavor to lock customers into their products, Amazon entices others' customers with free stuff and good value.
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Old 08-01-2012, 04:10 PM   #4
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Quote:
Originally Posted by wizwor View Post
Typical Amazon...

While companies like Apple endeavor to lock customers into their products, Amazon entices others' customers with free stuff and good value.
Right, and how many people have had DRM issues with their Kindles?
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Old 08-01-2012, 04:51 PM   #5
khalleron
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Originally Posted by wizwor View Post
Typical Amazon...

While companies like Apple endeavor to lock customers into their products, Amazon entices others' customers with free stuff and good value.
Seriously? I mean, seriously?

While Apple pioneered the 'walled garden' approach, Amazon has embraced it whole-heartedly.

Don't drink that Kool-Aid!
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Old 08-01-2012, 05:03 PM   #6
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Don't drink that Kool-Aid!
But, it tastes so much better when Bezos is stirring the pot!
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Old 08-01-2012, 05:20 PM   #7
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Originally Posted by RainingLemur View Post
But, it tastes so much better when Bezos is stirring the pot!
But this one is more refreshing

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Old 08-01-2012, 06:05 PM   #8
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Old 08-01-2012, 06:28 PM   #9
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I think this is good for consumers as we can use any device to get the same contents.
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Old 08-01-2012, 07:04 PM   #10
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The choice is clear...

A physical walled garden - or a virtual walled garden

The choice is yours.....
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Old 08-01-2012, 07:12 PM   #11
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Originally Posted by Ralph Sir Edward View Post
The choice is clear...

A physical walled garden - or a virtual walled garden

The choice is yours.....
For a lot of people, there is no difference.
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Old 08-01-2012, 10:25 PM   #12
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Quote:
Originally Posted by kennyc View Post
@ 0:50

Spoiler:


@ 2:02

Spoiler:
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Old 08-02-2012, 07:16 AM   #13
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I wish amazon would make their blackberry app work on the newer models.
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Old 08-02-2012, 07:30 AM   #14
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I wish amazon would make their blackberry app work on the newer models.
Time to upgrade.
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Old 08-03-2012, 07:44 AM   #15
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Done, Amazon's reader still does not work with my new blackberry bold, not willing to give up the berry, I have the ultimat ecell plan - free unlimited calls, free unlimited text, free unlimited surfing, free phone.
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